With the current market trend and forecasted pattern to follow, a large audience is spending vast amount of time on the internet to buy and trade products. In return they share huge amount of Data and Information online. With Privacy being the key concern and governments rightly becoming more vigilant about compliance; companies have to sooner or later implement and adopt a solution where Customer will be the complete owner of the data and their consent will drive the decision on how companies can utilize the data for betterment of self and customers.
Trust will be a major force which will make both Companies and Consumers lookout for a solutions which provides comfort and security.
SAP Customer Data Cloud is a game changer and a torch bearer when it comes to building this trust between Companies and Customers while providing Customers complete control of their Data which they can then provide to the Companies with their consent to use it.
Since last year, INK IT solutions team has been actively engaging with businesses to understand their customer data journey and also diving deep in understanding what SAP Customer Data Cloud can offer. INK IT would like anyone interested, to embark on this journey with us where certified professionals and data gurus will share their learnings via a series of blogs and conducting webinars to understand how best we preserve the new Gold of today.
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